Ideation Workshop

 Ideation is an important process for innovation and creative problem solving. Ideation is a process of generating as many ideas as possible where no idea is too crazy. The key to a great ideation process is aided by creating a safe, conducive, non-judgmental environment for participants to be fully engaged and contributing to the process.

The process starts with the important and critical step of creating that safe, conducive and non-judgmental environment. We start by building the community of learners and contributors where the participants will have the opportunity to be aware of self and of others. Seeing each other as whole, equal and resourceful. The participants will learn to be aware of his or her own strengths and weakness and of others.

Community building continues with relationship building and connection. A true community helps and support each other and strive for the common goal and for the greater good of the community.

Ideation is actually the third step in the Design Thinking Process. The first two steps being Researching user problems/needs and Defining the needs and problem. These are important steps that need to be done and validated before you can move to the ideation phase. We highly recommend that we spend some time to reevaluate and validate the problem and needs before proceeding with the ideating activities in this workshop.

Next the participants will have the opportunity to be expose and experience using several ideation and brainstorming tool sets to generate and create as many ideas as possible. After that the participants will be using tools to whittle down and shortlist the ideas to manageable chunks.

The workshop will conclude by the participant working together in teams to define and create and execution SMART goals and plan for the shortlisted ideas.

Learning Outcomes

Upon completion of this workshop, participants will:

  1. Have a sense of community and bond with each other
  2. Have a sense of working together towards a common goal and target
  3. Not be afraid to speak up, share and contribute knowledge and ideas for the benefit of all.
  4. Have the mindset of WE vs ME
  5. Have the opportunity to validate the real issue and problem to be addressed
  6. Have generated many creative ideas that is realistic and achievable
  7. Have an agreed upon executable action plan with defined roles and responsibilities
  8. Have fun doing all the above!

Program Outline

Part 1: Building the Community

  • Discovering the concept of –
    • Self/Me
    • Others/We
    • The Community
    • Teams
    • Roles
  • Context Setting
    • Tree of Expectations and Outcomes

 Part 2: Revisiting the Problems and Needs

  • Redefining the problem via Problem Tree concept
  • Reframing the Problem Tree to and Objective Tree
  • Selecting the Objectives for Ideation
  • Creating the Objective statements

Part 3: Ideation

  • Brainstorming Ideas – Divergent Technique
    • Facilitated World Café technique for rapid idea generation
  • Shortlisting Ideas – Convergent Technique
    • Boston Matrix

Part 4: Action Plans

  • Action Plan creation
    • Define action plans using SMART ( Specific, Measurable, Attainable, Realistic and Time Bound)


Fully facilitated concept discovery, discussion and experiential activities.

*This is a standard Outline , we can tailor made to suit to your needs. Do contact us for more detail.